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Discussion on the Adaptability of Financial Crisis Investmen

Abstract: The Internet has developed rapidly in recent years. People's understanding of the Internet has changed from the early portals to the use of timely communication products such as blogs, Weibo, QQ, etc., to the prevalence of mobile Internet products such as short videos and WeChat. Internet technology has been flying at a geometric speed. development of. In the continuous development of Internet technology, the country has also proposed that in the form of Internet+, all fields should be closely integrated with the Internet, and the financial sector is particularly prominent in this regard. Today, many financial investment products are displayed and sold on the Internet, and this model is gradually entering the public's field of vision, which is well known by the people.
Keywords: Internet; financial products; financial crisis; investment choices期刊发表
Most of the Internet financial investment products take the same profit model as offline investment products. Compared with offline, Internet financial products have unique advantages such as convenient operation mode and flexible user interface. Customers no longer need to be familiar with cumbersome product entries and appointment professionals to view revenues. Instead, they can turn on their mobile phones anytime and anywhere to check product investment and revenue status. Although the investment convenience of Internet finance has been recognized by GF, the Internet financial crisis has also appeared in recent years. More and more PTP financial companies have experienced a "thunderstorm" phenomenon, which has made many investors lose their lives. The following is a discussion on the adaptability of the Internet financial crisis investment, I hope that through the discussion, sum up experience and gain experience.
1. Status of Internet financial investment environment
Internet financial investment products have been recognized by more and more customers. Major banks also provide a lot of financial wealth management products on their portals. These products can be invested at the first time, whether at a bank branch or online bank, and are convenient for customers to check. At the same time, well-known Internet giants such as WeChat and Alipay are using financial products to attract a large customer base that they already have. For example, Alipay’s Yu'ebao, WeChat’s Wealth Management, and JD’s Baitiao business are all Internet finance investment products. In addition, many professional wealth management apps are tailor-made for internet financial investment products. The clear content function of these apps is to complete the operation of internet financial product investment.
Although more and more Internet financial investment products are being renovated, at the same time, in terms of security, many products are unable to provide effective protection, which makes the Internet financial market crisis. More and more PTP thunderstorms, using people's greed and cheap mentality, using Internet financial tools to illegally raise funds, and finally running the road, leaving the people with no money, and disrupting the Internet financial market, making investors more and more Prudence and worry.
2. Internet financial investment considerations
    Although the Internet financial investment market has gone from prevalence to crisis, the security of investment has plummeted. However, it is not that the Internet financial investment field will decline. After all, Internet financial investment is a product of the times. It needs to undergo some changes before it can gradually develop into a mature market. How investors can avoid the Internet financial crisis mainly pay attention to the following points: First, investors need to fully understand the background strength of investment product manufacturing companies, and they must conduct on-the-spot investigations to fully investigate the financial strength of the enterprises, and secondly, investors should be aware of The investment agreement for Internet financial products should be read carefully to avoid legal loopholes; in addition, investors must rationally allocate their own funds so that investment is not speculative; Finally, keep in mind that Internet finance is risky and investment needs to be cautious. In order to rationally invest in products.
Conclusion:
As a product of an era, Internet financial investment has evolved from a PC interface to a mobile APP interface after only a few years. While developing, the crisis has also emerged, and changes in the financial environment have made more and more investors cautious. Although it will take some time to change in the field of Internet financial investment, as long as investors fully understand the corporate background, carefully study investment products, and speculatively aim to rationally allocate their own funds, I believe that Internet financial products will definitely receive more and more Recognition, and believe that the Internet financial investment environment can be greatly developed.
 
 
references:
[1]Wang Wei; Luo Jinping; Huang Tinghong;;Discussion on the adaptability of Internet-based financial crisis investment[J];Business Story;2018-13
[2] Wen Jun; You Hongbing;; Research on the Impact of the Internet on China’s Foreign Trade [J]; Exploration of Economic Problems; 2015-02
[3]Sui Xuechao; Yan Yan;;Study on the Cognition and Influencing Factors of Internet Financial Risk of College Students——Empirical Evidence from Anhui Universities[J];Journal of Hefei University of Technology (Social Science Edition);2017-04
[4] Li Huajun;; Internet finance only "slow" will not break [J]; Chinese brand; 2017 03
[5] Pang Liang;; Research on the Risk Control Statistics Based on Internet Finance [J]; China Township Enterprise Accounting; 2016-11
 
 

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